Branding Methods Compared
| Method | How It Works | Best For |
|---|---|---|
| Deboss | Heat and pressure press a logo inward, no ink or color added. | Subtle, premium branding on jackets, belts, and bag tabs |
| Emboss | Logo raised outward from the surface using a counter-die. | Tactile branding that reads well on darker hides |
| Foil Stamp | Metallic foil heat-pressed into the hide surface. | High-contrast branding on lighter or colored leather |
| Laser Etch | Laser burns a precise mark into the surface layer. | Fine detail logos and serialized numbering |
| Hardware Branding | Logo engraved or cast directly into a snap, zip pull, or buckle. | Durable branding that survives the life of the garment |
Where to Place Branding on Each Product
Placement matters as much as method. On jackets, the interior neck label and a small exterior deboss (chest, cuff, or hem tab) is the common combination. On belts, a debossed logo on the tip or keeper reads cleanly without competing with the buckle. On bags, an exterior hardware tag or an interior lining print keeps branding visible without dominating the product's silhouette.
- Interior neck label plus a subtle exterior deboss for jackets
- Belt tip or keeper deboss to avoid competing with buckle hardware
- Exterior hardware tag or interior lining print for bags
- Custom die tooling cost is typically a one-time fee, reused across future orders
Getting a Branding Die Made
Custom branding requires a physical die or plate cut to your logo, which is a one-time tooling cost that Hashbloom International can produce from vector artwork in a few days. Once made, the die is reused across every future order at no repeat cost, which is why locking a final logo file before your first sample run saves money over the life of a program.
Getting Started
Send your logo artwork and preferred placement through the RFQ page, and Hashbloom International will recommend a branding method and mock up placement on your product before the first sample is cut.
